©2019 by Bharat Parashar. Proudly created with Wix.com

  • Bharat Parashar

Design Museum

We were taken on a site visit to the Design Museum London by Alice in the third week of our course. The museum offers insights into the world of design and how it has transformed with time.

We went to see the permanent collection display. It displayed some really cool stuff, like the Valentin typewriter and the worlds first telephone. I quite really liked the design of the building itself. It had a high ceiling with walk paths and stairs in the corner. I liked the use of wood paneling throughout  It felt like a very open space. In contrast to that the collection was displayed inside 2 rooms. It felt a little cramped inside. With modern-minimalist design in the other parts of the museum, I was not really happy with the way they displayed their permanent collections. But the objects and some interactive things made up for that.

This museum is also relevant today as whatever we see, in our daily life from alarm clock in the morning, to the design of the pillow cover, everything consists of design. Nowadays design plays a major part in any product, business or service. Three key people involved in the designing process are Designer, maker and user. The exhibition also is divided into these three parts.


In this section, there are product in which thought process of the designer is shown in projects of every scale from David Mellor’s traffic light, Kinneir and Calvert’s British road signage system to a 1:1 scale prototype for the new London tube train designed by PriestmanGoode


In this section, the exhibitions portray the evolutions in the manufacturing process. Everyday objects such as tennis balls as well as notable designs including the London 2012 Olympic Torch are presented at different stages of production.


In this section there is interaction design shown between the brands and the user like sony’s walkman, Apple’s ipod, Olivetti Valentine typewriter. All these things have changed how user behaves.

Another good thing about the visit that the MACE(Managing in the Creative Economy) students were able to interact with the IME(Innovation management and entrepreneurship) student outside the university. This was really important for me as we had to form the design thinking startup with these people. So knowing them was a good step towards forming the team.